Showing posts with label network marketing. Show all posts
Showing posts with label network marketing. Show all posts

Thursday, May 28, 2009

How To Have Guaranteed Downlines

As a network marketer, how often have you come across prospects who have no interest at all in your home based businesss? Better still, how often have you done presentations to prospects who seemed eager to hear your compensation plan only to have their enthusiasm fizzle off and they are not ready to join you in your buisness opportunity?

Are you sick and tired of wasting your time and getting rejected time and time again?

Basically you are faced with two types of markets, the targeted market as well as the untargeted market. In order to have guaranteed downlines, you need to aim for your targeted market rather than the untargeted market.

Generally ninety-nine percent of network marketing companies will teach you to go for the untargeted market. This can be likened to fishing without the bait. THe leaders in the network marketing industry together with your uplines will get you to write down a whole list of names. This can be achieved by scrolling through the phone book on your mobile phone and making a list of each and every contact you have. "The longer the list, the greater the success". They believe that the list is your greatest asset. You are then required to call every single person on your list. This exercise is doomed from the very beginning as statistics show that only a small percentage of the new downlines will succeed in getting a positive response.

To go for your targeted market, you must first identify your target market and look in the right places. This will help you get a guaranteed downline. Most network marketing companies do not teach you to reach out to your targeted market. However if you want to succeed, you sometimes have to go against the grain of what is the norm and tap into other result proven sources.

In recent years, more and more people are venturing online to put their home based business in front of their targeted market. It is easier to market online to your targeted market and find good prospects by advertising your network marketing opportunity to the right people. This could be someone looking for a product or service which your network marketing company provides or someone just looking for the right opportunity to make money.

To market online, you need to be familiar with the various options available. Some may be free and yet others may put you out of pocket quite a bit. You may use a few methods concurrrently. The idea is to generate traffic to your website.

In order to drive free traffic to your website, you can be an article writer. Submit articles in your niche to various article directories. When people publish your articles on the internet, traffic is driven to your website through viral marketing. You will want to brand yourself as an expert. Be a big fish in a small pond. Creating a blog on network marketing and branding yourself as an MLM expert is very important for getting your name out in the market. Remember to give value, build trust and create rapport. If you market your blog well, you will be able to generate lots of free traffic.

If you are willing to pay for traffic, a few options include pay per click advertising and banner advertising. Google Adwords is a good example of pay per click advertising. You will need to set your budget. Paid advertisements generally is a faster way of driving traffic to your website.
Others like traffic exchanges and email marketing are also available. These can be paid or free depending on the various sites.

The main advantage of online marketing is freeing up precious time spent with the untargeted market.

Thursday, May 21, 2009

MLM Cashflow Generation Using Affiliate Marketing


The most important aspect of keeping your network marketing or multi-level marketing business alive and successful is generating leads and cashflow. Although leads are essential in your network marketing business, they are useless and serve no purpose if they do not convert into your customers who buy your products. When there are no sales volume, your business will suffer because there will be no money to pay for your monthly expenses. Carrying on like this is simply putting yourself into boiling water.

A network marketing business functions just like any other business in the sense that you do have certain expenses to cover every single month.

  • Buying products. There will be a monthly autoship where you need to make purchases each and every month. Maintaining your autoship every month simply means that your downlines are required to do the same as well and this will translate into a monthly income for you. Certain network marketing businesses do not require a monthly autoship. However in order for you to continue getting a monthly income, there needs to be business volume.
  • Fixed expenses. These are fixed daily and monthly expenses that you need to pay for including transportation and food. Many network marketers get so fired up about their business and they forget about these expenses. When the realization hits them, they quit because they have run out of money.
  • Personal development. To grow yourself as a leader of your organization, you need to invest in self development programs. There are many books, CDs, DVDs, tapes and seminars that can be found in the market. They can be expensive but are worthwhile investments that will pay off in the long run.

All this goes to show that cashflow is an essential component especially in your network marketing home business. How then can we get this cash coming in consistently? Discussed here are three ways to get consistent cashflow.

1 Continuously recruiting and signing up new downlines. This will give you the fastest way to get your commission as most network marketing companies offer you an incentive in the form of a fast start bonus for every new downline you sign up. The more downlines you have in your organisation, the more commissions you will make from the monthly autoship and other purchases.

2 Keeping up the retail sales will ensure your monthly commissions. This means having a customer base where you retail your company’s products is essential for a consistent income.

3 Using the internet to make money from your leads and prospects via affiliate marketing. This is a good way to target leads and prospects who may not fall into the two categories above and is virtually untapped by network marketers.


As an affiliate marketer, you would basically market generic network marketing information that anyone can use. Due to its low cost and high demand, there is a huge target market for such practical information.

There are many affiliate programs that you can join. The payouts range anywhere from forty to seventy-five percent for marketing these information products. When you have your affiliate marketing program, you can at least offer them to your leads and prospects who do not sign up or buy your network marketing products and generate cashflow from this alternative stream. This can be a good way of making money by driving traffic to your blog and marketing affiliate products. You can thus continue to generate cashflow and keep your business afloat. In fact, your affiliate marketing customers may even join your network marketing opportunity some day in the future.